WVVA-6, NBS (TV Station)

Fake TV News: A CMD Special Report

This article is part of the Center for Media and Democracy's special report, Fake TV News: Widespread and Undisclosed. Click here to read the report summary.

WVVA-6 is a Bluefield, West Virginia television station and an affiliate of the NBS television network.

Station Owner

Quincy Newspapers

Use of Video News Releases and/or Satellite Media Tours

In the 5pm news bulletin on January 30, 2006 the station broadcast an edited and re-voiced video news release (VNR) produced by D S Simon Productions for Matrixx Initiatives on a flu-related dehydration treatment, Zicam. The broadcast item removed all references to Zicam. [1]

According to the "Healthy Housekeeper" website, WVVA aired an SMT with Laura Dellutri in April 2006. [2]

Contact Details

WVVA-TV NewsChannel Six
Rt. 460 Bypass
Bluefield, WV 24701
Phone 304-325-5487
Fax 304-327-5586
Web: http://www.wvva.com/

SourceWatch Resources

• Audio news releases
• B-Roll
• Brand Hype
• Branded Entertainment
• Media releases
• Satellite Media Tours
• Radio Media Tours
• Public Service Announcements
• Video news releases: PR for California's Schwarzenegger administration

External links

• Diane Farsetta and Daniel Price, "Fake TV News: Widespread and Undisclosed: A multimedia report on television newsrooms' use of material provided by PR firms on behalf of paying clients", Center for Media and Democracy, April 6, 2006.