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Public relations case studies

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Case studies of public relations campaigns and 'spun' events/issues include:

Entries on sustained campaigns should start with a description of the campaign, note the instigating authors thereof, and clearly itemize particular deceptions in the campaign. Single events, use of a single misleading metaphor or the changing of ground of a single argument, usually incidentally mentioned as part of explaining a larger issue, are italicized above. In some cases, like SARS, an initially inappropriate PR response to an event gives way to a more rational one over time. These may or may not be considered cases of propaganda, some may be a simple result of panic, and may not represent a long-term policy choice to deceive the public, but certainly demonstrate the ability of reporting or reputation to alter what news "means", or willingness of media to play along.