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Bruce Herchensohn, an op-ed writer and would-be Senator for California was also the spokesperson for the Claremont Institute, and he worked through this think-tank for the tobacco industry. He was on the National Board of Advisors of the National Smokers Alliance -- and was an Advisory Board member on the American Smokers Alliance (maybe the same organisation - also on the International Smokers Rights organisation.) He was always available to the tobacco industry when someone was needed. 
The Claremont Institute is listed along with the Cato Institute, the Heartland Institute, Manhattan Institute, the Independent Institute, and George Mason University as the most reliable supporters for the cigarette industry in its dying days. 
|PUFF PIECE FOR NATIONAL SMOKER'S ALLIANCE|
Bruce Herschensohn - Political Figure and Film Maker (c 1993)
Bruce Herschensohn is a well-known political figure and film maker. Most recently, Herschensohn was the 1992 Republican candidate for the UIS : Senate in California. His career, though, did not begin in politics. After a brief stint in the US Air Force, Herschensohn started a career in film production in 1954 as film editor for General Dynamics. He later returned to Los Angeles and founded Herschensohn Motion, Picture Productions, a documentary production company that made films for both government and business. One of HerschensohnIs most notable films of this time is the documentary "John F . Kennedy: Years, of Lightning, Day of Drums," which was granted a non-partisan act of Congress to allow its exhibition in the United States .
In 1968; Herschensohn was appointed to the position of Director of Motion Picture and Television Service for the United States Information Agency (USIA) by President Johnson. After four years and many awards, Herschensohn resigned from USIA to begin his career in publiic service as Deputy Special Assistant to the President in the Nixon Administration. He spent 1972 to 1974 advising the president on domestic and foreign policy.
Returning to California, Herschensohn became involved in Republican politics. In 1978, he became a political commentator for KABC-TV and KABC-AM and was known for his spirited debated withi former California Senator John Tunney.
Herschensohn has received many distinctions, including being named one of the nation's "Ten Outstanding Young Men"' in 1969 , and receiving the second-highest civilian award, "The Distinguished Service Medal in 1972. He was a member of the founding Board of Trustees of The American FilmInstitute with Charlton Heston and Gregory Peck, and most recently, became a senior fellow at the Claremont, Institute in Montclair, Calif.