A biographical note states that before founding the firm Sitrick was Senior Vice President - Communications for Wickes Companies, Inc and "was the architect of Wickes' Chapter 11 communications programs. He also directed the company's communications efforts through a series of takeover attempts and defenses, litigation issues, a major product liability problem and numerous other critical matters". 
"Before joining Wickes, Mr. Sitrick headed Communications and Government Affairs for National Can Corporation, was a Group Supervisor for the Chicago public relations firm Selz, Seabolt and Associates, and served as Assistant Director of Public Information in the Richard J. Daley administration in Chicago. He also did reporting for such publications as the Washington Star and the Baltimore News American, as well as WSID Radio in Baltimore," his biographical note states. 
Other SourceWatch Resources
- "Michael S. Sitrick", accessed January 2006.
Articles By & Interviews With Sitrick
- Dan Turner, "The spin doctor - public relations executive Michael Sitrick - Interview", Los Angeles Business Journal, June 30, 1997.
- Sean Elder, "The skinny on damage control: A well-placed Web site stole the thunder of a "20/20" exposé", Salon, October 20, 1999.
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