Paul Baverstock

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Paul Baverstock has been appointed to "to handle the strategy for Tory 'bruiser' Kenneth Clarke's leadership campaign" to head the British Conservative Party, PR Week reported in September 2005. [1]

Prior to joining Clarke's campaign Baverstock had been the head of the corporate practice of the UK office of Ketchum but with a European and global role.

Baverstock was director of strategic communications for the Conservative Party until November 2003 when a shake-up of staffing followed a review under the new Conservative Party leader, Michael Howard. According to PR Week Baverstock's role at Ketchum was to "knit together its PA, financial relations and stakeholder research functions."

"[Baverstock] will have opportunities at European and global level. He has access to captains of industry, media, and politics," said Ketchum's UK CEO, David Gallagher. [2]

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