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Steve Lombardo

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This article is part of the Tobacco portal on Sourcewatch funded from 2006 - 2009 by the American Legacy Foundation.

Steve Lombardo (Employee with StrategyOne, Philip Morris PR firm): StrategyOne helped Philip Morris guaged the company's popularity or lack thereof with the public, helped Philip Morris work on enhancing its corporate image, tested how receptive people would be to new company names, etc. Steve Lombardo helped evaluate the effect of attack-ads against Philip Morris and adverse news reports on Philip Morris's public image.

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