Vote 4 Energy

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Vote 4 Energy is a 2012 American Petroleum Institute (API) advertising campaign aimed to encourage voter support for politicians who support the oil industry. The commercial was prematurely publicized when representatives of the Checks and Balances Project and Greenpeace attended the Vote 4 Energy commercial shoot and released audio recordings of the process.[1] [2]

Mock Vote 4 Energy Commercial

On the same day as the public release of the actual Vote 4 Energy campaign, launched in Washington, DC by American Petroleum Institute CEO Jack N. Gerard during his 2012 "State of American Energy" address, Greenpeace released a parody video intended to highlight how Vote 4 Energy attempts to create an impression of voter support for the petroleum industry.[3] The mock Vote 4 Energy video was published on a website stylistically similar to API's actual site and video.[4] [5]

References

  1. "Behind the Scenes: American Petroleum Institute’s Commercial Shoot" Checks and Balances Project, accessed January 2012.
  2. Kert Davies, "Upcoming American Petroleum Institute 'Vote 4 Energy' TV campaign disrupted by undercover activists", Greenpeace website, accessed January 2012.
  3. Andrew Restuccia "Oil industry launches ad campaign focused on 2012 election", E2 Wire (blog), The Hill, accessed January 2012.
  4. "Vote 4 Energy" PolluterWatch, Greenpeace, accessed January 2012.
  5. The Energy Channel, "TV: I'm an Energy Voter", American Petroleum Institute, YouTube, accessed January, 2012.

Steve Hargreaves, "Oil industry launches big election PR push", Fortune, CNN Money, accessed January 2012.

Ambreen Ali, "Oil Group Launches Campaign for Public Support", Roll Call, accessed January 2012.