In 2012 longtime Rodale and Men's Health editor David Zinczenko is left the company. "According to the Post, Zinczenko is planning to start a new venture with Rodale Books head Stephen Perrine, who is also leaving. That would make sense, given Perrine and Zinczenko have long worked together, on Rodale books and on Best Life, a well-received but short-lived Men's Health spinoff that Perrine edited (and which recently made a comeback)... Zinczenko has been heard to be talking to bankers about raising money, leading to speculation that he would branch out on his own. In addition to his books empire, Zinczenko also has gotten into the restaurant business, owning The Lion in New York's Greenwich Village with pal Dan Abrams." 
- Advisory Board, Abrams Research
Resources and articles
- adweek [http://www.adweek.com/news/press/david-zinczenko-leaves-rodale-145298 David Zinczenko Leaves Rodale Men's Health EIC said to be teaming up with Rodale Books head Stephen Perrine], organizational web page, accessed February 21, 2013.