Protected Harvest

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Protected Harvest is a non-profit organization that describes itself as "independently certifies farmers' use of stringent environmental growing standards."

Rebranding Chemical Based Agriculture as Sustainable

After the launch of the program, author Paul Hawken wrote a letter of protest to Protected Harvest. "I am sorry, but there are terms that accurately describe what you are attempting to do, but to take sustainable as a label term for foods grown with herbicides, insecticides, fungicides and soil fumigants is a travesty. You have no right to cherry pick the language in order to sell this program. Who did you consult? Did you check in with the tens of thousands of other NGOs in North America and the world who have tried to make the word meaningful? The standards you propose are good management practices-for chemical farmers. Any farmer using pesticides would benefit from them. Three cheers for good agricultural practices but thumbs down on the deceptive labeling and branding," he wrote. [1]

Board of Directors

Contact details

Protected Harvest
1211 Brunswick Court, Arnold,
Maryland 21012
Email: info AT

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